Favored by the capital of the car time-sharing leasing, in the market but failed to get the same heat.
Recently, the focus on car time-sharing rental Friends of the car in its official website WeChat announced: "Since the investment before the signing of the money is not in place, in order to effectively protect the interests of the majority of users, the management after careful consideration, decided to return all user account deposits , To stop operation. "At present, Friends of the car line APP, server and offline customer service, vehicle rental business have been discontinued.
At present, the profitability of car time-sharing leasing mainly depends on the rental of car rental fees and limited advertising costs, but these can not afford the initial investment and operating costs, and post-maintenance also need a lot of money. Systematic, and sustainable business profit model is still exploring. In addition, the car time-sharing leasing is also faced with the scarcity of electric vehicle license resources, network outlets difficult and many other problems.
Development potential is huge
Experienced last year's chaotic situation, Xu Gang forecast 2017 domestic car time-sharing leasing will change. In solving the basic problem, seeking development at the same time, there will be a lot of business integration phenomenon, this year will become a key car rental time one year.
Car time-sharing leasing the future has great potential for development has become the industry consensus. "The reason why all kinds of giants will be involved in the industry at this stage, a big reason is the early layout, to seize market share." Xu Gang believes that this also reflects the market from another dimension of the opportunity.
In the next five years, the time-sharing leasing market will continue to grow at a rate of more than 50%. Conservative estimates will continue to be achieved in the report on "Time-sharing leasing: development trends, business models and solutions" by PricewaterhouseCoopers 2020, the national B2C fleet size will reach 150,000. At present, the overwhelming majority of the share of the time-sharing rental market to B2C business-oriented, with the B2B business layout continues to expand by 2020 the overall size of the fleet is expected to reach more than 170,000; at the same time to complete the first-tier cities after the layout will compete for second and third tier cities Of the market.
In addition, from the national level, more than a series of policies have been introduced to support the development of car time-sharing leasing. Beijing has launched the "Beijing electric vehicle promotion and application action plan", proposed to carry out electric vehicle time-sharing leasing demonstration operation; Shanghai also launched the "on the city to promote fine new energy car rental industry development guidance"; In addition, Guangdong, Tianjin, Hunan, Anhui and other places also introduced policies related to the development of car rental time-sharing content, to encourage support for the development of car time-sharing leasing.
Although the market still has many problems, but the industry has gathered a large number of players, vehicle companies and Internet companies to join, you can quickly establish the industry confidence, after the next two years after the key development period, the car time-sharing market Will gradually clear. In the perfect car time-sharing leasing positioning and market awareness reached a certain level, the car time-sharing leasing will usher in a real explosive growth. And before that, the industry will inevitably experience a round of consolidation tide.
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