Bernhard Meyer, Global Sales and Marketing of Porsche's head, using a hybrid Porsche Cayenne or Panamera plug, low CO2 propulsion system commuter company headquarters near Stuttgart.
Whether Meyer vehicles, their goal is the same: to make 56 miles of circular emission free ride. This is a big change of mind sports car manufacturer. Meyer, 55, shared the plug-in hybrid Porsche with the European Automotive News editor Luca Ciferri view of the future.
Q: plug-in hybrid Porsche for the daily commute. How kilometer-wide extra power out of the battery?
Answer: Panamera and Cayenne approved [New European Driving Cycle] to [35 kilometers 21.8 miles] in pure battery mode, but the inertia of traffic and braking will cause emissions released during energy recovery farther. According to the traffic route I walked and drove 40 kilometers [24.9 miles] to 45 km per trip [28]. Most of the time, they try to use only electricity.
You plug-in hybrid faithful?
Of course you can. People began to realize that the plug-in hybrid is capable of fully flexible [in terms of] the scope and performance of the service has its own power station, at home or in the office, which is very convenient.
How do customers react plug Porsche?
In the Panamera, Cayenne and we have just been raised in 10% of global demand. In general, we see more potential in the market of local authorities or government subsidy model, reduce pollution, because the car has the best of both worlds is a little expensive. When a government wants to convince people to reduce pollution is a very important issue, and to provide appropriate incentives, the electric car can be expanded up to 50% market share.
When will there be a plug-in hybrid 911?
We have a lot of ideas, but we have not yet approved for production. Porsche 918 Spyder proved, the ability to have the ability to produce very convincing hybrid sports car.
Porsche is the third volume of close to balance sales in Europe, North America and Asia. What will be split mode in three regions?
In mature markets, we have a higher proportion compared to the two-door coupe, which we call the country's fast-growing market. This is normal. Individual mobility in the market is still at a very low level, a car can accommodate many different situations is necessary.
Therefore, Cayenne and Panamera preferred solution in China. In the fast-growing car market in the market has not reached you must participate in Germany or the United States, but quickly catch up. What is important is that Porsche has a dominant position in the global car market. This part of the absolute value in China is still small, but we have a rate slightly higher than 50%, so we are in good shape.
When a mature enough market, sports and more feasible to buy?
More generally, when wealthy buyers have to fulfill a four-door sedan and a sport utility vehicle requirements. If you still have the space and money to a third car, and then get a sports car.
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