As the two core business of the Auto Dealer Group, the after-sales service and the used car business need the dealers to constantly combine the practice in the collision of ideological sparks and find out the suitable development direction and business promotion mode.
December 1 this year, by the China Automobile Dealers Association and AUTOHAUS CHINA "Auto Dealers" co-sponsored the "sixth AUTOHAUS CHINA Shanghai International Auto Dealers Summit" (International Dealer Summit, referred to IDS) in Shanghai Dragon Dream The hotel is held.
As one of the important activities of 2016 automechanikaShangHai, as AUTOHAUS CHINA into China since the effort to build high-quality, high-standard international conference, the summit will gather auto dealers Group, 4S shop managers, used car industry well-known business manager Industry experts and industry practitioners will be the participants of this summit. The conference will focus on the topic of "after-sales service and second-hand car", which is of great concern to the industry, as well as the media of the automobile dealers and scholars. Who put forward valuable views and suggestions.
Business transformation of the key points
Increase in car ownership for the automotive after-sales business has brought more opportunities for development, but also for the huge size of the aftermarket laid the foundation. In fact, in the mature automobile industry chain, the main product of the car profit from after-sales service. In the interview we have a large number of dealer managers, almost all agree with the importance of after-sales business for the dealer. For dealers, many of the business differences are reflected in the service. In particular, dealers in the business transformation of the moment, the need for customer-oriented service transformation. With the consumer to understand the extent of the car to deepen, the proportion of rational consumption is growing, in the price almost bottom of the premise, good service is an important way to attract customers to dealers. Not only that, dealers should also be operating from the rough before the mad-type refinement, fine service can tap different types of customer differentiation needs, develop targeted service programs, in order to achieve a win-win situation for consumers and distributors .
Not only is the after-sales service, used car business the same. Used car market for dealers to develop second-hand car business to create more opportunities. The domestic second-hand car market has great potential, but also formally entered the golden period of development. Used cars in the automotive industry's position has also been improved from the subordinate status before the gradual transformation of the decisive factor for the development of the automotive industry. As a new car sales outside of an important business, second-hand car business more and more attention and attention by the dealer. Although a growing number of dealers to carry out the used car business, but how to use professional team to manage and operate second-hand car business, is still worthy of in-depth exploration and practice.
The Value Advantage of China and Germany
The value of this summit is the value of the Sino-German joint, and the German AUTOHAUS the same strain of AUTOHAUS CHINA "Auto Dealers" since entering China more than three years, has been committed to become "China's leading automotive dealer business management magazine" Professional content, pay more attention to creating professional high-quality and high-standard meetings, in-depth exchanges between China and Germany activities and professional network of colleges, dealers for the car to build a comprehensive professional platform for interaction.
The IDS Summit, held for the first time since 2014, has been held five times, its content is characterized by "tactical" approach to talk about business improvement, talk more practical, less talk, bring practical content for the dealer . The summit will continue to uphold the traditions of previous sessions, invited Chinese and foreign industry experts, the theme of the meeting for a number of sub-points of speech and discussion for the industry practitioners to bring valuable information. For details of the summit, please pay attention to AUTOHAUS CHINA "Auto Dealers" magazine, the official WeChat public "AUTOHAUS car dealers" and e-newsletters and other channels by the content.
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