Difficulty Tesla Model S Volkswagen canceled Phaeton EV program

Posted on 3/13/2017 5:52:45 PM

Volkswagen has revealed that the face of huge market competition pressure, and competitive models Tesla Model S compared to do not have a "significant advantage", the public has decided to cancel the launch of a new generation of Phaeton electric car plan.
Volkswagen brand director Herbert Diess said the Volkswagen program specifically developed a new generation of Phaeton pure electric cars, the process has been progressing for several days, and now the project has been shelved, responsible for the project designers have also been withdrawn. Diess said that although the new generation of Phaeton's advanced technology, but still can not achieve a big leap. The new models must be highly competitive, and has a superior advantage over Tesla in order to win market share, obviously Tesla has been in the field of electric cars in the leading brand position.
Volkswagen immediately change the strategy, cancel the development of electric version of Phaeton's plan, instead focus on electric vehicles, build MEB pure electric platform structure to support a variety of different models. In theory, the MEB-based sedan can also be named after Phaeton, but this is unlikely.

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