Shanghai Volkswagen overweight A-Class For Sprint 1.9 million goal

Posted on 6/25/2015 5:50:50 PM

June 19, Shanghai Volkswagen's Santana Ho Na listing. Shanghai Volkswagen would use "Santana" brand accumulated reputation in the market, and strengthen the young consumer population penetration and influence.
According to reports, ho satisfied with 1.6L and 1.4T two engines, and equipped with 5-speed manual, 6-speed automatic and seven-speed dual-clutch gearbox of three, a total of seven models, the price range of 96,900 ~ 13.89 million.
From a pricing point of view, located in the hatchback wagon ho satisfied higher than the sedan version of Santana still satisfied. Meanwhile, in a number of science and technology to attract young consumers configuration-ho satisfied and more abundant. "Daily News" reporter has learned that Hao satisfied multimedia entertainment terminals have MirrorLink Mobile mapping capabilities, routine owners send text messages, make phone calls, play music and mobile phone navigation and other operations, can be realized in the center console display, more to meet the preferences of young consumers.
In the highly competitive A-class car market, the major joint venture brands at heavily lineup. From the statistical data by the Federation, the first five months of this year, A-class passenger cars accounted for 61.5% market share, is still accounted for the largest share of the market segment.
Which is why, Shanghai Volkswagen, FAW - Volkswagen and Shanghai GM are trying to help share in the A-class car market to enhance the control of the entire market opportunities.
By the Federation data show that from January to May this year, Shanghai Volkswagen's A-class cars (Volkswagen and Skoda-branded) sales of 420,500, FAW - Volkswagen's sales of 411,600 A-class car, Shanghai GM's A-class car sales 25.5 million. Analysts believe that Shanghai Volkswagen can lead the passenger car market, largely due to the A-class car sales leader.
Hao satisfied after the listing, only in the hatchback car market, Shanghai Volkswagen had ho satisfied, Long line, Skoda Xin move and other 27 models composed of different configurations at the same time sales, this number is far higher than its competitors.
From Shanghai Volkswagen sales target of 1.9 million this year, the first camp of its leading domestic passenger car great determination. Statistics show that by the Federation from the first five months of this year, Shanghai Volkswagen lead the passenger car market, sales of 807,800, has completed 43% of the sales target.
It is reported that, Changsha factory upcoming production later this year, will also provide ample capacity Shanghai Volkswagen. According to media reports, the new plant will be put into new Lavida, which means that the future of Shanghai Volkswagen will continue to overweight in the A-class car market product layout.

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