Toyota Motor Corporation (hereinafter referred to as "Toyota") and Mazda (hereinafter referred to as "Mazda") today issued a joint statement, to achieve "further enhance the car charm", effective use of their business resources to achieve the two sides complement each other commodities, technology, play Maximum effectiveness of cooperation, the two sides decided to build sustained partnerships and signed a memorandum.
In the future, the two sides will set up a special committee to promote cooperation to agree on specific business content. The main areas of business cooperation around environmental technology, advanced security technology, both sides look forward to concrete business cooperation and give full play to their strengths.
All along, between Toyota and Mazda, have business cooperation, such as the Toyota hybrid system technology licensing to the Mazda, Toyota, Mazda plant in Mexico and other small cars.
Toyota has been pursuing "make better cars" for the achievement of sustainable development to improve the competitiveness in the true sense, it is all-out structural reforms. Mazda has been working "to bring a wider variety of better life for customers through superior automotive products," Import "Chong Chi blue sky" technology and "soul motion" design, expect to bring customers' driving pleasure. " Because of the corporate philosophy of both have this in common, the preliminary to discuss business cooperation agreement, the scope of cooperation will go beyond the past, it is for "creating new value car," the long-term cooperation.
Toyota president Akio Toyoda said: "Mazda by 'Chong Chi blue sky' technologies, 'soul movement' design, and continuously push forward technological progress while car-based, and constantly challenge facing the future of automotive manufacturing and technology research and development, we can say that Toyota has been pursuit of 'made better cars' goal of practitioners. so like-minded two companies can work together to advance' further enhance the car charm ', and I am looking forward to. If through cooperation, to convey to the world' The next 100 years, the car will also be fun 'this information, it would be very beautiful thing. "
Mazda president Masamichi small feed, he said: "Toyota in the field of global environmental protection, future development of the manufacturing sector showed a strong corporate responsibility, and for the 'made better cars' goal, continuous innovation, deeply a sense of admiration. In addition, since the venture Toyota has been adhering to the "importance to the local community," the idea and made a beloved community, which we also appreciate very much. Through this cooperation, the realization of 'further enhance the car charm', for customers to said the increase can be achieved in the true sense of product value, it will also help to improve the manufacturing level Hiroshima. In this regard, I am looking forward to. "
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