Recently, Mercedes-Benz China International Fashion Week (2017 spring and summer series) in the capital Huacai full bloom, make fashion elegant charm. As the title sponsor of the China International Fashion Week, Mercedes-Benz's new generation of SLC roadster led the dream of driving the family, a new generation of CLA sports car, GLE sports SUV and new smart family stunning debut, with extraordinary and elegant Of the fashion design, bright interpretation of the automotive technology and the perfect combination of artistic aesthetics. In the fashion week, the first "Mercedes-Benz Future Star Award" was officially announced, five designers from the design of 2016 graduates in the dream stage blooming talent. Mercedes-Benz has also continued to promote the development of China's fashion industry, continuing to inject vitality into the Chinese fashion industry.
Mercedes-Benz China International Fashion Week will be a unique style of the avant-garde fashion and Mercedes-Benz advocated by the 'sensibility' and 'fashion sense' and ' The pure pursuit of the automotive aesthetic of the Mercedes-Benz Sales Service Co., Ltd., Beijing, Mr. Duan Jianjun, executive vice president of sales and marketing, said, "The new Mercedes-Benz luxury design concept, Mercedes-Benz is committed to promoting the long-term development of China's fashion industry, support local designers and help them achieve the international dream, in their dreams of each fashion dream road, Mercedes-Benz all the way With its sporty design and passionate power, this glamorous fashion week debuts the stylish avant - garde gene in Mercedes - Benz design.
Futuristic Star Young Design Power
In order to allow more young Chinese students designer shine, and stand on their own design dream stage, 2016, Mercedes-Benz in China started for Chinese fashion college students to build the support of the project - "Mercedes-Benz Future Star". After a fierce competition, from the Beijing Institute of Clothing, Xi'an University of Design and Engineering College of Clothing and Arts, Sichuan University, Lu Xun Academy of Fine Arts graduate school and the Jiangxi Institute of Clothing 2016 graduates of the five designers from the many contestants stand out. This fashion week, they also brought 42 full of fashion creative design exhibition. These works both have a bold avant-garde inspiration ideas, but also the use of innovative and sophisticated tailoring process, is fully aware of China's new generation of fashion design strength to flourish unlimited hope.
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