In 2017 the first Skoda brand day today in the Harbin ice world. Skoda brand logo modeling giant ice sculpture, and full-featured large SUV Skoda Kodiak present presence. Skoda's strong performance in the Chinese market, in 2016 317,100 terminal retail cars, an increase of 12.6%. Skoda Kodiak's release, marking the brand large-scale SUV models offensive opening.
Skoda for the third consecutive year in China's most popular snow and ice carnival - Harbin Ice and Snow World held brand day activities.
"Skoda has established a very successful partnership with SAIC-VW in China," said Andreas Hafemann, President of Skoda China Ltd. "We have a strong presence in China and around the world, and in 2016, Skoda delivered 1.13 million vehicles to consumers worldwide," said Andreas Hafemann, Creating a new sales record. Skoda in its world's largest single market - China's strong performance, Skoda annual sales for the first time more than 300,000 in 2016, 317,100 terminal retail cars, an increase of 12.6%.
2017 Skoda celebrates its 10th anniversary in China. Over the past decade, Skoda has delivered 1.9 million vehicles to Chinese consumers. Skoda will further strengthen its business in the Chinese market, plans to invest 15 billion yuan in five years to expand in China car models, and strive to achieve business in the Chinese market doubled, and SUV model offensive is to achieve this growth in 2020, the strategic objectives of the important content.
Skoda Kodiak in Harbin ice and snow world exhibition of high-profile. Skoda Kodiak car width (1883mm) and wheelbase (2791mm) with the optimal level. It combines all the advantages of a brand: a distinctive personality design, excellent interior space, as well as practical, intelligent and innovative technology.
This is the fifth consecutive year that Skoda has held a brand day event in China. Skoda brand day has become the media to understand the Skoda brand, products and experience Skoda car hometown - Czech culture and tradition is an important way. Skoda will also be held this year in Shanghai, Xi'an, Chengdu and Guangzhou have been held brand day activities.
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